This intensive, one-day conference looks at how marketers can successfully promote brands, products, and services in online social media environments. We'll examine strategies, consider case studies, and assess how best to measure the results of social media campaigns.
Agenda:
Monday, May 21, 2007
8:00am–4:30pm Registration
9:00am–9:15am Welcome Remarks
9:15am–10:30am Social Media Web Sites
10:30am–11:00am Morning Break
11:00am–12:30pm How to Really Leverage Syndication
12:30pm–1:30pm Lunch
1:30pm–2:45pm Case Studies
2:45pm–4:00pm The Rules of Engagement
4:00pm–4:30pm Afternoon Break
4:30pm–5:30pm Measuring the Impact of Social Media
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Sounds Interesting