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Integrating Offline Advertising With Online Marketing Assets: Glamour Magazine Advertiser Assessment
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Integrating Offline Advertising With Online Marketing Assets: Glamour Magazine Advertiser Assessment
Posted by
TomCrandall
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743 days ago
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Search Engine Marketing
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http://www.semreportcard.com
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scoop it
In The May 2007 issue of Glamour Magazine, 38% of the advertisements presented an online call to action and 74% referenced a web address. Simple commands, such as “Visit” or “Shop,” accounted for 20% of the calls-to-action online.
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