» Photos on Google Maps
Posted by Jess Lee, Product Manager, Google MapsThey say a picture is worth a thousand words, which is why we've added photos to Google Maps local se
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» Bryan Eisenberg Talks about Persuasion Architecture
The latest in my line of interview is a discussion with Bryan Eisenberg of Future Now. Bryan is very well known in the web analytics world, and is t
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» Google's New Text Link Ads -- Hotornot?
As I was putting together the latest Search Engine Forums Spotlight, I came across some threads on various search marketing forums discussing Google'
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» Talk on your Personalized Homepage
Posted by Rhett Robinson, Software EngineerWe created the Personalized Homepage to help you gather all the things you care about on Google and across
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» 15 Video Search Lessons from the Search Engine Strategies Conference
 I stopped by the New York Search Engine Strategies conference this morning to chat with a few folks. Along the way I copied down some tips and
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» Google Exec On Board Of Company That Might Pollute Google Results


Bottom Slurping for Google Juice from Kate Kaye ClickZ is a fairly
jaw-dropping story of Associated
Content, a site cofounded
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» How do you know you're getting the best care possible?
Posted by Adam Bosworth, Vice PresidentWhen I talk to people using Google to search for information about their health questions and how well search
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» Google Loves DoubleClick's Video Research, Too
You know those irksome video ads that autoplay without sound when you load a page? DoubleClick serves a lot of those. And a few weeks ago DoubleClick
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» Google Responds to Viacom Lawsuit, Denies Claims, Requests Trial
Google filed today its response to Viacom's $1 billion lawsuit, which alleges unauthorized use of Viacom's copyrighted video, Google Watch has learne
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» Class Action Suit Filed Against Yahoo Over
Lerach Coughlin, a law firm with a reputation for going after companies who have allegedly engaged in financial shenanigans, has filed a class action
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» Choosing PPC Keywords, SiteProNews
Imagine you had to describe your company in just three words. Now write those three words down and ask your clients the same question. The likelihood
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» How to Use MySpace to Raise Awareness
Raising awareness is vital to the survival of most social benefit organizations. Your organization may be doing important and valuable work — but if
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» Human-based search engine looks to hire would-be searchers
As part of a project it calls Greenhouse, Mahalo -- which launched an alpha version of its site two weeks ago -- is looking for people to help it res
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» Google Expands Pay-per-Action Ads
Google has expanded its pay-per-action advertising beta for AdWords. Advertisers can choose how much they want to pay for a user to complete a pre-defined action like a purchase, newsletter sign-up, or other conversion. Publishers must agree to that
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» Integrating Offline Advertising With Online Marketing Assets: Glamour Magazine Advertiser Assessment
In The May 2007 issue of Glamour Magazine, 38% of the advertisements presented an online call to action and 74% referenced a web address. Simple commands, such as “Visit” or “Shop,” accounted for 20% of the calls-to-action online.
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» Universal Pictures and Google announced a new online game
Universal Pictures and Google announced a new online game, "The Ultimate Search for Bourne with Google," that uses such Google tools as Search, Maps, Images and YouTube and serves as a promotional vehicle for the upcoming action feature "The Bour
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» SearchCap: The Day In Search, July 6, 2007
Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web.
From Search Engine Land:




Search in Pictures: Google Bathroom, Yahoo Art, Sulu @ Google Parad
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» Digg teams with Microsoft to serve up ads
Digg.com has tapped Microsoft to sell and serve ads on its news ranking site.

Under the three-year deal, announced by the two companies yesterday, Microsoft will provide display and contextual advertising on Digg. Federated Media, which has been
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» Flickr SEO in Action: Google Crawling Photo Tags and more
Enough of the "tips" and "theory." Here's a look at a Flickr photo ranking highly in Google and Yahoo for two different commercial terms (i.e., product name) and how it got there.
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» Google Tests New "Show More" & Related Words AdSense Units
Some publishers are noticing related words or "show more" link at the bottom of their normal AdSense units.
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» How Some Companies Try to Take Advantage of SEO’s
I was recently contacted by one of the top sites in the world of online travel. Seems they’ve been looking to fill an SEO position for quite some time. The initial contact came from a recruiter who wanted to know if I would be interested in working
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» Optimize Your Anchor Text
If you know anything about optimizing your blog you probably heard about anchor text optimization. Optimizing anchor texts is highly important due to the fact they help you a lot with high rankings in search engines. The use of keywords can make sig
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» Yahoo Search adds Sports Shortcut
Yahoo Inc. has added a Sports Shortcut to its search engine that lets users get the most up-to-date information on their favorite major league baseball players.
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» American Airlines Sues Google Over Keyword Ads
This complaint pleads the usual claims for this type of action, including direct, contributory and vicarious trademark infringement; a false advertising claim that the "sponsored link" language communicates a false impression of actual sponsorship
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» The Mystery's of SEO
One of the main problems regarding SEO is the misconception that the subject is some type of mystical art. SEO experts worldwide communicate with the outside world by using their own complicated language. In this article I will attempt to unravel so
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