What many people failed to realize was that when Google purchased DoubleClick, it now was also the owner of a very large search engine optimization company called Performics, which is a wholly owned subsidiary of DoubleClick.
European lawmakers plan to take the unusual step of pressing antitrust regulators next month to look at privacy concerns raised by Google Inc.'s intended takeover of online ad tracker DoubleClick.
The commission voted 4-1 to approve the deal after an eight-month investigation. "After carefully reviewing the evidence, we have concluded that Google's proposed acquisition of DoubleClick is unlikely to substantially lessen competition," the ma
The Federal Trade Commission should have more closely studied past mistakes before approving Google's acquisition of DoubleClick. Google is becoming the new Microsoft, only much worse.
European regulators gave a green light to Google Inc.'s acquisition of DoubleClick Inc., clearing the way for the search-engine titan to close a $3.1 billion deal that will enlarge its repertoire of advertising tools.
Google plans to announce a new service that Web publishers can use to manage their online ad sales and serve up ads each time a consumer pulls up a Web page.
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