Interview with Mike Grehan of Bruce Clay where he talks about his ability to create a bit of controversy by voicing his mind, suggestions for webmaster/search engine communications, the SEO public image problem, why he joined Bruce Clay, the need fo
Search is becoming increasingly social, with both the top search engines and startups incorporating users into the process of generating the best possible results. In our social search guide, we look at more than 40 search engines that either includ
Google Books released a useful new tool this morning - the ability to embed parts of public domain books directly into other websites and/or Google Notebook.
You can choose between a text of an image to embed.
As information distribution channels proliferate & as more people consume information through an increasing array of mediums and devices such as RSS readers and smart phones, the importance of developing a micromarketing strategy only increases.
Facebook has made no secret of the fact that it wants to go public and will likely allow its search box to return keyword-driven results to generate greater online advertising dollars, which would pose a serious threat to Google.
Jerry Yang, Yahoo co-founder and Chief Executive, said the company was looking to make its big properties into "starting points" that consumers return to again and again each day, rather than trying to keep them on Yahoo, as it long has done.
Public relations is multi-dimensional. It’s not about sending out a weekly press release containing tedious, non-newsworthy hype that’s sure to send editors and reporters reaching for their Prozac.
Submitting your website to any random search engine or to multiple business directories could result in your website being poorly ranked and Page Rank Dropped. Unfortunately having a listing in multiple search engines doesn't go very far, as everyb
How can you use microblogging platforms like Twitter for marketing or public relations purposes? This post provides an array of tips and resources for companies looking to investigate Twitter as a marketing tool.
1.Write and submit articles. It is a classic, but it works. This will be indefinite traffic stuck in the search engines for you. Write quality unique articles, not articles that are rehashed or provide no insight to readers, which is a huge problem