Earlier this week I ran an informal poll with about 40 respected search marketers and almost half admitted they didn’t listen to podcasts much, if at
Google has expanded its pay-per-action advertising beta for AdWords. Advertisers can choose how much they want to pay for a user to complete a pre-defined action like a purchase, newsletter sign-up, or other conversion. Publishers must agree to that
Google announced today that they've added new dimension for publishers in customizing ad formats displayed on their sites. Now publishers can customize the shape by selecting between square, slightly rounded, or very rounded corners.
The Google News Blog announced they have expanded the Google News help section for publishers.
The new help section has a wealth of information for those interesting in submitting content to Google News, as well as troubleshooting documents on is
The Inside AdSense blog announced that they will be releasing a new ad management solution to enable publishers change ad changes such as color size in the AdSense console.
After a 100-day strategic review of Yahoo, chief executive Jerry Yang declared that the company he co-founded in 1994 would focus on three things: become a starting point for the most consumers; become the must-buy for advertisers; and turn itself i
Google is making changes to the adsense referral program. Publishers outside North America, Latin America, or Japan, will no longer receive referral credit for promoting AdSense.
For publishers in those three regions, the pricing structure will r
Google plans to announce a new service that Web publishers can use to manage their online ad sales and serve up ads each time a consumer pulls up a Web page.