Google has been offering free optimization of campaigns for a while and now it seems they are testing a new automatic ‘campaign optimizer’ tool within Adwords. The tool analysis your keywords and adverts in a campaign at a click of a button and prov
The UK's biggest search engine optimisation company, The Search Works, has been acquired by TradeDoubler in a deal worth £56 million which includes the PPC product Bid Buddy.
Directory owners are making the mistake of using the same description meta tag throughout their sites, even the highest ranking directories have fallen foul of this basic error. I understand the benefit to using description meta tags in the right ma
With industry rumors rife with talk of paid submissions being devalued, it now important more than ever to have a sound SEO policy. This can be done by having; Good description tags on individual pages, good use of anchor text, adding unique content
One of the main problems regarding SEO is the misconception that the subject is some type of mystical art. SEO experts worldwide communicate with the outside world by using their own complicated language. In this article I will attempt to unravel so
There are many pitfalls awaiting people who are contemplating starting up an online business. This article will outline the main issues on this subject and offer some general advice to people who have little experience in this subject.
Google has gained more market share in China after it announced its partnership with Sina Corp. It has also recently formed another partnership with popular Web site Tianya.cn.
Most website owners embark on their own link building campaigns. Some people fair well, while others find it very difficult to build their Google backlinks. The main reason for this is simply webmasters are not aware what Google is looking for in re
It is well documented that Google dislikes paid links that influence page ranking. Google even have a form where webmasters can report sites that offering a paid link services
For some people owning a cheap of free business website can be the only option available. However these type of sites have limitations in regards to search engine optimisation, their flexibility and positioning within the organic listings of the maj
Yahoo Inc shares rose nearly 7 percent on Friday on renewed speculation, sparked by former Wall Street analyst Henry Blodget that the Internet company could be a takeover target for Microsoft Corp
Getting listed in business directories is a great way to let the search engines know exactly where you are and what you do, good quality UK ones are few and far between, here are the top 5.
Yahoo Inc's payment processing system is suffering periodic outages on Monday that prevent some consumers from completing shopping transactions, according to a company Web site for merchants.
If you want to achieve rankings in regional search engines then having your web site physically located in the relevant region or country will be beneficial. Also as localised search becomes more important - the physical location of your site (at le